Innovative Design, Brand Transformation

Innovative Design and Brand Transformation at Insight Technology

During my tenure at Insight Technology, I collaborated with the team for five and a half years. Together, we visually transformed the Insight brand from its previous iteration to its current rendition. This involved applying the updated brand identity across various printed materials in multiple languages and digital platforms, encompassing publications, websites, and promotional materials for sites in England and European branches.

In this portfolio showcasing a portion of my work, I have included pieces that I designed entirely by myself, adhering to the new brand guidelines. These include the iClouds ebook, marketing materials to support the marketing team, event design, and various interactive designs.

Additionally, I have created interactive elements such as animations to encourage users to engage with the content. I used SurveyMonkey to gather user feedback through surveys, which provided valuable insights for improving products and services. I crafted compelling stories by guiding users through narratives using animations, videos, and interactive elements. Moreover, I designed infographics to present complex data in a visually appealing and easy-to-understand format.